The rising trend in obesity rates has continued in North America despite widely
publicized data and information about the benefits of eating nutritious food. Many people
know the importance of nutrition, yet many people are not choosing to eat nutritious food.
A literature review and horizon scan of the driving forces behind food production and
distribution, reveal some of the underlying factors that affect food availability. Semi-
structured interviews with food advocacy leaders, food industry experts, and random
anonymous surveys in the City of Toronto, were utilized in this project to investigate the
factors affecting people’s food choices and their attitude towards nutrition. Emerging
themes from the investigation form the basis of exploration to combine strategies to make
nutrition a higher priority for all stakeholders in Toronto.

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