Selling Tiny Ideas is an ongoing study that explores the possibilities within transforming the prototype-like projects of artists into sellable products. The research study will record and investigate the process that a project may go through from developing the prototype to market research and conceptualising the procedure for potential amateur and emerging artists. The investigation takes into consideration the physical transformation of the object as well as the business perspectives of a common sellable product. With each project released into the world, new approaches to merchandising will be acquired, adding more pertinent information to the small but existing database. Specifically, the study will investigate interactive artworks as a catalyst for inspiration, but the knowledge acquired can pertain to artists of other categories. The creative outcome, Selling Tiny Ideas will be presented as three sellable products inspired by three different student-created interactive art installation projects. Overall, the thesis aims to explore new perspectives on adapting and merchandising existing installation-based artwork.