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A Social-Systemic Perspective on Behaviour Change: Co-design case study

van Essen, Anita, Tromp, Nynke, Van der Lugt, Remko, Klatte, Inge and Hekkert, Paul (2022) A Social-Systemic Perspective on Behaviour Change: Co-design case study. In: Proceedings of Relating Systems Thinking and Design, RSD11, 3-16 Oct 2022, Brighton, United Kingdom.

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Designing for social transformation is greatly entangled with behaviour change processes. Research shows that integrating insights about individual behaviour and social systemic dynamics can greatly enhance the effectiveness of behavioural interventions (Davis et al., 2015; Littlecott et al., 2019; Moore et al., 2019). This study reports on our experiences (e.g., synergies and challenges) when integrating insights on individual and social systemic determinants of behaviour during a two-year co-design project. The project focussed on improving Speech Language Therapy for children (2-6y) by enhancing collaboration between parents, children with a speech disorder, and Speech and Language Therapists. The aim of the project was to develop a behaviour change intervention to support therapists and parents to work collaboratively in speech and language therapy. To do so, we applied two complementing methods in a co-design setting. To integrate behavioural insights, we applied the individual-oriented Behaviour Change Wheel (Michie et al., 2014). Parallel, the generative Sociona Tool (Van Essen et al., 2020) was used to integrate a social-systemic perspective in the design process.

During the project, the design team reflected on the application of both methods and adjusted them to enhance their design performance. Preliminary findings shed light on 1) the potential synergy between a social systemic and an individual perspective in designing for behaviour change and 2) the obstacles to integrating two methods grounded in different paradigms in a co-design process.

Item Type: Conference/Workshop Item (Paper)
Uncontrolled Keywords: behavioural design, co-design, social systems, case study
Divisions: Faculty of Design
Date Deposited: 04 Apr 2024 14:39
Last Modified: 04 Apr 2024 14:39
URI: https://openresearch.ocadu.ca/id/eprint/4257

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